I got my goody bag. I count 121 models in total, including 15 Orcs, 24 Dwarfs, and the rest are Elves or Skeletons.
I does appear they deliberately picked out their least Bloodbowl-friendly models! No Zombies, Ghouls, only 4 Elf Scouts...sigh. Most of the Elves and Undead have moulded shields to their bodies. The Dwarfs and Orcs (they're Black Orc size) are much more substantial than the Elves or Undead, and I think have BB potential, perhaps mixing and matching with the copious GW Marauder sprues I now have (bagged 16 more on sprues for £8 on the bay recently). They'll just need weapons filed off.
As WHFB miniatures, they're all perfectly good, with more natural proportions than GW. The Elves are probably their weakest sculpts, while I think the Orcs are the best.
I may sell some on eBay in the new year on a free listing day, or hawk them at LGC.
The Messenger bag is ok - it's a tough natural fibre material that should wear well. I'll see if my old hard case fits inside it. It should do nicely for transporting a portable BB kit and a few teams.
I got two cases, one large, one small, and they're just VHS cases, and cheap ones at that, with two thin pieces of foam. Inadequate for metal figures, certainly. I won't be getting more of those!